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Marketing Coordinator
Krgv Tv Weslaco, TX
$62k-79k (estimate)
Full Time | Ancillary Healthcare 1 Day Ago
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Krgv Tv is Hiring a Marketing Coordinator Near Weslaco, TX

Posted May. 10, 2024

KRGV-TV5 in Weslaco, Texas has the following vacancy:

KRGV-TV, the ABC affiliate in the beautiful Rio Grande Valley of South Texas, is currently seeking: Marketing Coordinator.

The Marketing Coordinator is expected to be a creative individual with fantastic communication skills, excellent time management, and outstanding organizational and research skills. Must be fluent in English and Spanish.
To ensure success, our Marketing Coordinators should be detail-oriented and have a solid understanding of marketing techniques, with a keen interest in providing a consistent brand voice across all marketing activities. Top candidates will exhibit critical thinking skills, strong problem-solving skills and a meticulous attention to detail.

The Marketing Coordinator will report to the Director of Marketing.

This is a Full-Time position

Responsibilities

  • Station brand ambassador making sure all marketing materials are meeting brand standards, through creative messaging, voice and execution across all platforms TV, Radio, Digital, Social, Print, Events, Sales and internal marketing materials.
  • Active role in strategy, development, creation and deployment of brand, marketing and digital initiatives for Channel 5, Noticias RGV and Somos El Valle.
  • Collaboration with internal teams, including news, sales, etc.
  • Produce daily content in English and Spanish to promote brands across all KRGV Platforms
  • Setup tracking systems for marketing campaigns, ratings and digital engagement
  • Responsible for daily programming and promotional items
  • Maintain strict confidentiality of sensitive information.

Requirements:

  • Bachelor’s degree in Marketing/Communications or related (preferred).
  • Bilingual - the ability to speak, read and write in English and Spanish
  • Two years of experience in the media-related field.
  • Creative, critical thinker with strong problem-solving skills.
  • Solid organizational skills and detail oriented.
  • Ability to work under pressure and meet strict deadlines.
  • Creative mind with superb written and verbal communication skills.
  • Proficient in Microsoft Office, Photoshop and Adobe Premier
KRGV (ABC) is located in the warm and beautiful Rio Grande Valley of South Texas. (Harlingen – Weslaco – Brownsville – McAllen, Texas DMA #85) Privately owned by the Manship family since 1964, KRGV offers its employees excellent benefits and use of state-of-the-art technologies. Channel 5 News is a hard news brand that drives market leading ratings in a fast growing area with significant breaking news.
Noticias RGV “La Voz del Valle” is the only Spanish News station that brings news coverage you can trust from the most experienced news team in the Valley.
KRGV-TV does not discriminate in its employment and personnel practices because of a person’s race, color, creed, religion, national origin, sex, age, disability, marital or veteran status, sexual orientation, or any other legally protected status. The Federal Communications Commission specifically prohibits discriminatory employment practices.
Informing you and your organization of the above employment opportunity is an affirmative action on our part to actively seek qualified minorities and women for our staff vacancies. Through your assistance, we want to ensure that our employment opportunities are made known to members of minority groups and to women.
KRGV-TV is a drug-free and smoke-free workplace.
If you are qualified for the above vacancy send resume to Elizabeth Gaona, Director of Human Resources, KRGV-TV, P.O. Box 5, Weslaco, Texas 78599 or email to egaona@krgv.com.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Ancillary Healthcare

SALARY

$62k-79k (estimate)

POST DATE

05/12/2024

EXPIRATION DATE

07/10/2024

WEBSITE

krgv.com

HEADQUARTERS

WESLACO, TX

SIZE

50 - 100

FOUNDED

1954

CEO

ISABEL ANGEL LOZANO

REVENUE

$10M - $50M

INDUSTRY

Ancillary Healthcare

Related Companies
About Krgv Tv

KRGV CHANNEL 5 NEWS is an ABC affiliate located in the Rio Grande Valley. The Manship family bought the station in 1964. KRGV started as an NBC affiliate. It changed its affiliation to the ABC Television Network in March 1976. On October 8, 2002, KRGV-TV made a quantum leap in broadcast technology with the launch of KRGV-DT 5.1, the first digital television station on the air in the Rio Grande Valley. Being the Valley's News Channel means CHANNEL 5 NEWS is committed to covering breaking news and weather and investigating issues to keep viewers informed. The news department is the largest depar ... tment at CHANNEL 5 NEWS and their job is getting the news to you accurately and quickly. In 2015, KRGV started providing live Spanish translations of its newscast on SAP. More
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